I designed the logo for Bear Link, Missouri State University’s online service designed to connect students with campus resources and services. The project involved creating a clean, modern logo that would work seamlessly across both web and app platforms, ensuring easy recognition and accessibility for students. The logo reflects the service’s purpose of linking students to important resources while maintaining the university’s branding and identity. This logo helps create a cohesive, user-friendly experience for students navigating the online service, reinforcing the platform’s role in supporting their academic and campus life.